We Are All in the Business of Time

“Every year is getting shorter never seem to find the time. Plans that either come to naught or half a page of scribbled lines. Hanging on in quiet desperation is the English way. The time is gone, the song is over, Thought I’d something more to say.” (Pink Floyd, Time)

Time…business today more than ever thrives on time management and so should we as individuals. It determines whether we are capturing the moment and ensuring the day is as productive as it can be. A few years ago, the team I was leading was struggling with time management. As a result, a book review titled Getting Things Done, by David Allen was assigned. The team was confused, “we are struggling with time in your eyes and you are assigning one more thing to deter us from the management of it”.

Well, sometimes we have to slow down to speed up. I had embraced some (not all) of the content in this book previously with life changing benefit. For example, as you read this article my guess is you have 100+ emails to comb through in your inbox. One of the guiding principles is if you can answer, or review an email in under 2 minutes do it RIGHT NOW.

Within a week my inbox was down to under twenty emails at any time and has since remained this way. To clarify, I average around 100-150 emails a day.

A quick break down of the flow of some of the meat in this great book:


What is it?

Is it actionable?

  • No- trash, someday maybe file, or reference for later
  • Yes- Do it if less than 2 minutes, delegate it, or defer it (calendar, define next action)

(Allen, p.32)

While there are many other key messages in the book, I will not go into any more detail for the sake of TIME.

Capture each moment as you go through the day and pay attention to your use of time. It will surprise you first and hopefully lead to change second…

Most companies manage time with lean manufacturing and other efficiencies for a profit. As individuals, we are managing time not only for an external profit, but an internal one too.

To ensure you are making the most of your time check out these great watch options:

Omega Constellation Vintage ’66- This Watch Was Worn by Elvis and Many Other Trend Setters of Their Time:


Omega Seamaster Aqua Terra 41-Newer Release and Absolutely Gorgeous:


Oris Diver Sixty-Five- Amazing Watch All Around For the Money by a Smaller Swiss Company Committed to Quality:



Allen, David. Getting Things Done. The Art of Stress Free Productivity. 2001.

Author: yeeevolve

Evolve...your DAILY DOSE of what it takes to survive and thrive on planet earth! Yee...think of it like your morning meditation.


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